1. How Scholastic Sells Literacy To Generations Of New Readers
Scholastic began as a four-page magazine for high schoolers in 1920. Today, the publisher of Clifford the Big Red Dog, The Magic School Bus, Harry Potter and The Hunger Games, has grown into a $2 billion business, and one of the biggest children’s book publishers in the world.
Read more and listen to the story on All Things Considered. 

    How Scholastic Sells Literacy To Generations Of New Readers

    Scholastic began as a four-page magazine for high schoolers in 1920. Today, the publisher of Clifford the Big Red Dog, The Magic School Bus, Harry Potter and The Hunger Games, has grown into a $2 billion business, and one of the biggest children’s book publishers in the world.

    Read more and listen to the story on All Things Considered.